LinkedIn’s sponsored articles: A stroke of genius in a changing advertis

2024 promises to be a pivotal year for social media advertising, with fundamental shifts brewing on established platforms like Instagram and Facebook. But amidst the noise, LinkedIn has made a quiet yet potentially game-changing move: sponsored articles. This seemingly simple addition could be the company’s masterstroke. Here’s why: Google Reach, LinkedIn Relevance: Unlike organic LinkedIn […]

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Pro-Israel investors eye withdrawing from Tiktok due to antisemitism

(JTA) — Last year, as fighting swirled over the Israeli government’s efforts to reshape the country’s judiciary, Israeli and American critics turned their attention to Arthur Dantchik, a Jewish billionaire who bankrolled a think tank behind the proposed reforms. After facing protests outside his Philadelphia-area home, Dantchik gave in. He announced that he would stop […]

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Israeli hospital to ditch gas for clean electric energy, slash emissions

An Israeli green energy firm has agreed to provide a Holon-based hospital with electric process heat, replacing its current natural gas-fueled steam boilers. The transition is projected to reduce the hospital’s carbon emissions by 3,900 tons annually and save it $1.3 million yearly in energy costs. The Finance Ministry approved the seven-year, $3.55 million project […]

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