Deliverider, an Israeli startup offering a technology-enabled logistics platform that provides a smart “middle mile” consolidation solutions for retailers, raised $2 million in seed funding.
Founded in 2021 by CEO Ido Raz and CTO Elad Kantor, Deliverider provides a technology-enabled logistics service for grocery retailers working online, enabling them to sell low-cost-non-inventory items, in the same basket, alongside their in-store grocery inventory, without the need to hold and manage third-party inventory in large and expensive warehouses.
Deliverider says that its platform allows retailers to offer low-cost-non-inventory products alongside their in-stock selection and fulfill them in the same basket without costly stocking of third-party inventory or multiple last-mile shipments. The solution, the company boasts, powers larger checkout baskets, increases profitability, safeguards customer data, and reduces carbon footprint, resulting in happier customers.
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The company also developed what it describes as an innovative, sustainable logistics solution to support same-day, last-mile delivery by consolidating baskets at distribution centers. Deliverider adds that its logistics hack allows online retailers to extend their catalog with thousands of third-party, low-cost, high-converting items without needing costly warehousing or multiple last-mile shipments.
All third-party items are fulfilled, promises Deliverider, just in time to the retailer’s distribution center for consolidation with an order’s in-stock items, supporting a new and improved online experience for your customers.
Ido Raz si an E-Grocery expert and an experienced entrepreneur, with a proven track record of success in driving bottom-line results and leading transformative initiatives from ideation to implementation. Experienced in initiating new and innovative growth engines, with an emphasis on e-commerce activities, ‘middle mile’ logistics, big data, and marketing.
He is the former Director of Business Development and Innovation at Shufersal (Israel’s largest retailer with over $5B in revenue).
“Deliverider’s solution allows online retailers to offer low-cost-non-inventory products alongside in-stock items,” said Ido Raz, “and have them ride in the same basket without needing costly warehousing and multiple last-mile shipments gaining larger baskets, increasing profitability and leading to happier customers.”