Adidas apologizes for campaign with Israeli veteran amputee after calls to boycott
Adidas has apologized for featuring an Israeli former soldier and amputee in a campaign advertising its service for people with missing legs, which sparked calls for a boycott. Shalev Biton, who lost his left leg during the 2021 Israel-Gaza conflict, appeared in a promotional video for the sportswear company’s Single Shoe service. The program was […]
Continue Reading