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Tag: engagement

Active adult users create majority of TikTok content in US

February 22, 2024February 22, 2024David Rutman

A new study published by the Pew Research Center on Thursday reveals the way in which US adults use TikTok.  Figures show that 98%, of the majority of public content posted on TikTok is created by 25% of users, in fact, a minority of very active adult users. In accordance with these findings, half of […]

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